Oct 14 – Apple Notebook Event 2008 – New way to build – 2/6

Posted in Notebooks on December 19, 2009 Comments Closed


Apple CEO Steve Jobs introduces the new notebook lineup of Apple. Jonathan Ive talks about how Apple designs and builds notebooks. He continues with the new manufacturing system to build the new notebooks out of a single aluminum body.

pixel Oct 14 Apple Notebook Event 2008 New way to build 2/6
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  1. sparkysmini - December 19, 2009 at 11:52 pm

    huh…. well right on. being a machinist, i wonder why this wasnt done like 20yrs ago. but hey about time! right on, and just a tid bit, with recycling, injection molding recycles all its plastic, back into the molding process again, and again.

  2. LiliaJacks - December 20, 2009 at 12:06 am

    Win Apple iPhone at gifter7. com
    It’s real. If you don’t want to win Apple iPhone do NOT visit this site.
    nice video.

  3. khorshed1227 - December 20, 2009 at 12:11 am

    buy one , u will love it

  4. Tehguitarnub - December 20, 2009 at 1:04 am

    MAC+WINDOWS=Mac/windows computer=AWESOME!!!!!!

  5. sideways24 - December 20, 2009 at 2:03 am

    Ummmm excuse me, Mr. Jobs!!!!!! Apple doesn’t make NOTEBOOKS!!!! YOU make PORTABLES!!! SHAME ON YOU!!!! SHAME!!!!!!!!!

  6. sacredgeometry - December 20, 2009 at 2:24 am

    maybe thats why he is such an iconic designer

    peace

    brian

  7. ther3volver - December 20, 2009 at 3:21 am

    Ive’s head is shiny. The man is a genius.

  8. ChewbacaChunx - December 20, 2009 at 3:36 am

    nah i think its kinda funny lol. the true travesty is when americans say “that guy has na ENGLISH accent”. thats like saying a chinese man has a chinese accent when hes speaking mandarin or cantonese

  9. chiliesontoast - December 20, 2009 at 4:26 am

    WOW that jonny guy has a REALLY, shinny head XD

  10. PurushaDesa - December 20, 2009 at 5:01 am

    In their defence on this particular subject, according to ‘The Pedant’s Revolt’ (Barnham 2005) :

    “In 1808, when English chemist Sir Humphrey Davy first isolated this element, he chose to call it ‘alumium’, because of its association with the sulphate ‘alum’, ‘but as ‘The Good Word Guide’ reveals, four years later he had a change of heart, and gave it the name ‘aluminum’.
    Though ‘aluminum’ was readily adopted in the United States, the use of the word in Britain was largely opposed” (p.116)

  11. icianom - December 20, 2009 at 5:47 am

    He’s pronouncing it correctly! Americans mangle the english language!

  12. Zenithson05 - December 20, 2009 at 6:44 am

    lol ^.^

  13. dahmersbeeatch1979 - December 20, 2009 at 7:06 am

    These guys sure love and are proud of their technology. If only more companies were like that.

  14. simsroyce1990 - December 20, 2009 at 7:07 am

    LOL

  15. loldotalol379 - December 20, 2009 at 7:15 am

    I lol’ed.

  16. PurushaDesa - December 20, 2009 at 7:49 am

    I’m just surprised none of the Americans in the audience set fire to a huge wooden crucifix, and fired shotguns in the air, every time Jonny Ive said ‘aluminium’.

  17. sprawney - December 20, 2009 at 8:00 am

    go ive

  18. shomes258 - December 20, 2009 at 8:21 am

    he also a glossy head!!!
    like macs!!!
    XD

  19. chiefchappers - December 20, 2009 at 8:27 am

    He’s not European, He’s British. Please don’t include the UK and the British with Europe!

  20. Eggyrocks1 - December 20, 2009 at 8:47 am

    Yeah, me neither.

  21. darksideofthemoo - December 20, 2009 at 9:37 am

    I saw him on Steven Fry’s America documentary. He spoke like that just one on one.
    I don’t get…the way he…speaks…with…long pauses

  22. danielpullen - December 20, 2009 at 10:25 am

    Is it a requirement at Apple to have appalling dress sense

  23. buledragon172 - December 20, 2009 at 11:00 am

    i will

  24. 79461325 - December 20, 2009 at 11:07 am

    wow can u guys see how shiny his head was…
    XP

  25. tosmus - December 20, 2009 at 11:48 am

    He was so nervous.